Radio reaches around 85% of Egyptian adults weekly, while TV remains the most popular medium, with Egyptians spending an average of 4-5 hours a day watching television.
Emotional Impact
Tailor your ads to specific audiences by selecting time slots, shows, or regional broadcasts, ensuring relevancy and connection with viewers and listeners.
Radio ads can lead to a 23% increase in web traffic, while TV advertising helps brands increase consumer awareness by 70% on average.
60% of consumers are more likely to purchase a product after seeing it on TV, and well-produced radio ads can raise brand trust by 40%.
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